Research storytelling in user research
This morning Debbie Levitt and I will be chatting about Research Storytelling in User research. Here are some of the questions we'll discuss:
What is UX research storytelling?
What is the difference between raw data and the stories data can tell?
How is it similar and different from presenting a case study?
What is impact and how can we demonstrate it?
What are different formats for sharing our study results?
How do we choose the right deliverable format and when should this be done?
What is the goal of a research share out?
How do we make our research shareouts interesting and engaging?
When is it appropriate not to tell a story?
What are some tips to bring our research stories to life?
How do you balance being honest about the research results without squashing the hope of the team/ stakeholder/ CEO? (Specifically when feedback is negative).
Who should be involved in creating the research share out?
What is your number one tip to becoming a confident presenter?
Join us live, this morning, at 9:30 am PST and add your own questions! The link to join us is below!
NOTE: This image is based on a graphic by B. Rossen & K. Lurie
